2019 Timbers SEASONAL CREATIVE
Jersey inspired — the 2019 Portland Timbers seasonal creative mixed the past with the future. The cornerstone of the season was the expansion of Providence Park. The expansion raised the capacity to 25,218 and added a multi-level façade to the East Side.
The use of the East Side roof and the 2019 home jersey was our main inspiration for our seasonal creative. The seasonal creative has been applied to social, web, video, merchandise and even in-game presentations.
GRAPHIC DESIGNER // SEASONAL IDENTITY
East Side Pre-Expansion
East Side Expansion
2019 HOME JERSEY & STADIUM EXPANSION
Throughout the construction process we took inspiration from the new roof and our home jersey. These elements shine bright in our seasonal creative.
GAME DAY SOCIAL GRAPHICS
During the course of a Timbers game day, the social team was equipped with graphic templates. This was shared on Instagram, Twitter and Facebook.
MOMENTS OF THE SEASON
An MLS season is filled with signings, milestones and every moment in between. Here are a few of those moments in our seasonal creative.
IN-STADIUM GRAPHICS
After we’ve established the seasonal look our game presentation team applied the graphics in-stadium for every home game.
Credits:
Designer - Kurt Rasos
Production Designer - Kevin Maloney
Art Director & Designer - Alex Kocher
Photographer - Craig Mitchelldyer